(Reuters) - Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business. Gamers can ...

March 20 (Reuters) - Videogame platform Roblox said on Friday ⁠it ⁠would take a portion ⁠of revenue from in-game brand deals starting next year, as part of a broader advertising-policy overhaul ...

(Bloomberg/Cecilia D’Anastasio) — Roblox Corp. executives have been trying to get advertisers to market their wares in the gaming platform’s virtual worlds since the company went public in 2021. It’s ...

Roblox is making major additions to its still-nascent ad offering. At the IAB PlayFronts in New York City on Tuesday, the online gaming platform announced new integrations with Google that will make ...

Roblox stock rose Tuesday after the videogame company said it is partnering with Google to expand its burgeoning ad business. The collaboration with Alphabet-owned Google is a “foundational element in ...

One of the things that Roblox has to do constantly to keep player retention is to update its features so that things can run smoothly and players get new ways to manage their content. For some, this ...

Roblox is set to announce first-quarter earnings on Thursday, and investors will watch out for the company’s booking and ...

Who says video games can’t be good for your mental health? Roblox is challenging that widely-held notion by bringing the Ad Council’s Love, Your Mind mental health campaign onto the platform.

Chipotle Mexican Grill today (Feb. 26) premiered a 60-second spot about the chain’s sustainability efforts on Roblox, becoming the first restaurant brand to debut a national TV ad in the metaverse, ...