Their question — and ours for that matter: why would anyone think it’s okay to send ads to someone by text? We were unable to get an answer when we tried to reach out to “Boca Boys.” But the FCC makes ...

Google adds AI Brief and text disclaimers to AI Max. See how new controls help regulated advertisers adopt automation while ...

In October 2024, the Pennsylvania Supreme Court adopted a series of amendments to the Rules of Professional Conduct for legal services communications. The new rule changes, which went into effect on ...

The Heineken-owned beer brand updates its campaign for a digital-first era while betting that familiarity beats nostalgia. Text marketing has been around for years, but in a media landscape of walled ...

To accompany the increased automation of its ad business, Meta is ensuring that advertisers can utilize specific manual controls over their AI-generated ads on Instagram and Facebook. First spotted by ...

Google will give advertisers more control and transparency over “text guidelines” for some AI-powered campaigns. The company plans to roll out the feature in beta to all AI Max for Search and ...

Similarweb data analyzed by SEO consultant Aleyda Solis tracked click distribution and AIO presence across four US verticals. Text ads gained 7 to 13 percentage points of click share across all four ...