NEW YORK--(BUSINESS WIRE)--Affinity Solutions (Affinity), the leading consumer purchase insights company, today announced the launch of Comet TM, a powerful intelligence platform that uses consumer ...

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--LG Ad Solutions, a global leader in connected TV (CTV) and cross-screen advertising, today announced a strategic product partnership with leading consumer ...

Just about every measurement provider is trying to get its hands on more viewership data ahead of the upfronts. On Wednesday, outcomes-based measurement provider Affinity Solutions announced a new ...

NEW YORK, Oct. 16, 2023 (GLOBE NEWSWIRE) -- Samba TV, the leading provider of TV technology for audience data and omniscreen measurement, today announced the integration of Affinity Solutions’ ...

NEW YORK—Samba TV has partnered with Affinity Solutions to offer brands and advertisers cross-platform measurement of return on ad spend (ROAS) and targeted solutions, the company said today. The ...

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Affinity Solutions, a global insights firm, will make its consumer purchasing and brand insights first-party data available within Semcasting's AudienceDesigner (ADS) Branded Data Center. Affinity ...

Affinity Solutions today unveiled its Purchase-Driven Marketing Cloud, a software suite designed to help organizations uncover insights from purchase data and measure the sales impacts of their ...

In a collaboration with Affinity Solutions, Disney is set to add to its list of data-driven capabilities by launching a commerce media solution that delivers attribution measurement and consumer ...

Affinity Solutions, a purchase-driven marketing solutions provider, has partnered with location-powered marketing platform NinthDecimal to help retailers create a link between store visits and ...

Samba TV, a provider of TV technology for audience data and omniscreen measurement, has announced the integration of Affinity Solutions’ Purchase Media Metrics (PMM) data to empower brands and ...

Affinity Solutions Inc. is partnering with Sovereign Bank to launch a mobile, merchant-funded rewards program for the bank’s debit cardholders, the New York-based marketing and loyalty program ...