NEW YORK--(BUSINESS WIRE)--Goldman Sachs (NYSE:GS) is recognizing Analytic Partners President & CEO Nancy Smith as one of the 100 Most Intriguing Entrepreneurs of 2021 at its Builders + Innovators ...

MIAMI, Jan. 27, 2026 /PRNewswire/ -- Analytic Partners, the leader in Commercial Analytics, announced today that it has been named a Leader in The Forrester Wave™: Marketing Measurement and ...

MIAMI, April 30, 2025 /PRNewswire/ -- Analytic Partners celebrates 25 years with a new website announcing a renewed push to elevate MMM and MTA measurement programs to deliver Commercial Intelligence.

NEW YORK--(BUSINESS WIRE)--Global leader in measurement and optimization solutions, Analytic Partners, today announced a new release to GPS Enterprise, its proprietary platform for data-driven ...

Digital advertising shouldn’t be too upset to see its precision via user-level data go away. Even though multi-touch attribution held so much promise, tracking a consumer all the way through their ...

Canadian private equity firm Onex Corp has agreed to invest in Analytic Partners, a cloud-based, managed software platform headquartered in Miami. No financial terms were released for the deal, which ...

Marketers that measure performance through mix modeling or cross-channel attribution alone do not get what they urgently need: a single view of marketing performance, according to Forrester senior ...

Analytic Partners has announced that it has closed on the acquisition of Analyx, a marketing analytics software and services company. With multi-national offices in Germany and Poland, Analyx has an ...

Exclusive global partnership to empower businesses to find new growth through advanced analytics solutions for marketing and brand spend optimization In a dynamic business environment rich with data, ...

MIAMI, Feb. 24, 2026 (GLOBE NEWSWIRE) -- Analytic Partners, the leader in Commercial Analytics, today released Five Forces Shaping Marketing Budget Decisions in 2026. Grounded in a verified sample of ...

MIAMI, Nov. 16, 2022 /PRNewswire/ -- Analytic Partners, the leader in commercial mix analytics, announced today the appointment of Denise Karkos, chief marketing officer at SiriusXM, and Todd Hyatt, ...

Marketers will soon be unable to rely on third-party data to understand customers at scale, and the jury is still out on how first-party data can power measurement. In an ID-free world, there are ...