Walmart shared a series of investments in its beauty offering in a company news post on Wednesday. The retailer welcomed the second class of its Walmart Start beauty brand accelerator program, which ...

Ulta Beauty plans to launch an expanded customer loyalty program starting next year. The beauty retailer’s Ultamate Rewards loyalty program will relaunch with a new look, feel and a new name, Ulta ...

Ulta Beauty is aiming for increased transparency with its latest initiative, Conscious Beauty at Ulta Beauty. The program aims for “holistic” transparency, according to Ulta president Dave Kimbell, ...

To learn more about Sephora and the Beauty Insider program, please visit sephora.com. Starting now through the end of January, program changes will go into effect across Sephora, including Sephora.com ...

In what feels like a never-ending battle for consumer attention, beauty brands are pulling out all the stops to entice and incentivize their cosmetics-obsessed audiences. This has led to quite a few ...

Ulta Beauty and Pact have expanded their Beauty Dropoff recycling initiative chainwide, providing drop-off bins for clean, empty packaging from any beauty brand or retailer at all 1,350+ stores. The ...

Joining other retailers in seeking up-and-coming beauty brands, Walmart has selected five new beauty companies to participate in the first cohort of Walmart Start, a beauty accelerator program that ...

Walgreens continues to enhance its beauty offer. In addition to sprucing up about 1800 stores including the addition of No7 and Soap & Glory, the chain rolled out a beauty club within its Balance ...

If you're always on the hunt for the best up-and-coming beauty brands, there's no better place to look than Sephora's 2023 Accelerate program. Originally founded in 2016 as a way to help emerging ...

We’ve been there, and we get it. But imagine you lived in a world where you didn’t have to fight to resist the siren song of the 300th perfect red lipstick you just have to have. Where you could—dare ...

More memberships, more rewards and more points was the message this morning when Sephora executives revealed its relaunched Beauty Insider program, a new premium membership level, and its Sephora To ...