Once you’ve identified your audience and refined your message, your design strategy becomes the difference between a mail piece that performs and one that gets ignored. Images, fonts, layout, copy, ...

Let’s be honest: Most mail gets opened, glanced at … and tossed. But every so often, a piece of direct mail earns a second look. Then a third. It lands on a desk. Gets pinned to a bulletin board.

In his book The Direct Mail Solution, direct marketing expert and entrepreneur Craig Simpson provides easy-to-follow solutions for creating direct mail campaigns that work! In this edited excerpt, the ...

Today’s marketing channels are primarily digital, with email marketing and social media marketing growing in popularity because of their ease, reach and low cost. However, physical advertising can ...

Denver Printer Combines Custom Notepads, EDDM Postcards, and Integrated USPS Route Mapping -- Starting at $0.69 Per ...

The Postalytics Canva integration simplifies and streamlines the direct mail creative process New integration bridges Canva design and Postalytics automation, enabling marketers to create and send ...