Technology moves fast. Culture moves faster. As Gen Alpha, the first fully digital generation, comes of age, they’re challenging brands to rethink what designing for the future really means. For years ...

While Gen Alpha and Gen-Z share certain traits, that framing overlooks the distinct environment shaping Gen Alpha’s worldview ...

WASHINGTON (TNND) — Gen Alpha, which is America’s youngest generation, is growing up surrounded by screens, failing schools, and a new era of artificial intelligence. As technology advances at a rapid ...

Parents are starting to pass on ultra-processed snacks and reach for options with simpler ingredient lists — often influenced by what their kids want to see on the label.

Ana Valdez is President and CEO of the Latino Donor Collaborative, a leading producer of economic data on the U.S. Latino Cohort. Every back-to-school season, American brands flood shelves and screens ...

Ali Hussain has a background that consists of a career in finance with large financial institutions and in journalism covering business. Vikki Velasquez is a researcher and writer who has managed, ...

Like it or not, the generational narrative is here to stay, especially in the workforce, and while Generation Alpha currently ranges in age from one to 15 years old, I encourage you to get ready to ...

We’ve been planning for 2030, 2050, even 2070 — but 2030 is closer than we think. The future we imagined is already walking among us. Gen Z will soon be over a third of the global workforce, yet ...

(Bloomberg Businessweek) -- It’s a truth universally acknowledged that every generation thinks the one that follows it lacks character, work ethic and respect for its elders. In 350 B.C., Aristotle ...

Gen Alpha has gone nuts for a cheap landline-inspired device that connects them with their friends. In a time when everyone is eyeing the latest $1,000 iPhone, a $100 colorful can-shaped phone for ...

In a future of fully engineered realities, art will gain value not from perfection or novelty, but from its ability to ...