Singapore's Infocomm Media Development Authority (IMDA) and tech giant Google have announced a partnership to support local businesses in navigating a privacy-focused landscape. Unveiled during the ...
Google continues the rollout of its Privacy Sandbox APIs — its replacement for tracking cookies for the online advertising industry. Today, right on schedule and in ...
Why we care. Google’s Topics API replaced its FLoC targeting solution in January — roughly a year after we learned that FLoC was the company’s frontrunner for replacing third-party cookies. The Topics ...
The new Privacy Sandbox proposal determines topics to share with sites and advertisers based on the user’s previous three weeks of browsing history. Google will ...