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Written and Photographed by Kayla Lybbert. On Apr. 10, 2026, I was able to attend peer mentor Ananya Panchal’s SCAD Extra workshop for logo animation. It was not only beginner-friendly and ...

The use of motion design and animation in brand identities has reached an all-time high. Here, CR looks into what can be achieved by adding movement to projects and what the limitations can be ...

Motion is nothing new in the way that brands behave and has become fundamental to the way many communicate, engage, and stay recognizable. Yet despite this, many brands still treat motion as an add-on ...

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