Apple Computer this month took the first steps towards advocating its Mac OS X 10.4 "Tiger" operating system, placing print ads in prominent publications such as TIME magazine. Analysts expect TV ads ...

In two new ads, called "The V Word" and "The Beancounter," Apple unleashes zeitgeist-fueled criticism at Microsoft for trying to cover the flaws of its Vista operating system with an advertising ...

That's Susan Kare, the icon designer on the original Mac. Andy Hertzfeld, one of the original members of the Macintosh team, has uploaded an unseen series of 1983 interview snippets intended to be ...

Apple today shared a trio of spooky "Mac to School" ads on its YouTube channels. The videos highlight three useful Mac features for students, including AirDrop, iPhone Mirroring, and Apple ...

May 21, 2010: Apple quietly ends its award-winning “Get a Mac” ad campaign. Debuting in 2006, the ads starred actor Justin Long as the cool, youthful Mac. Comedian John Hodgman portrayed the stuffy, ...