In a world where QR-code menus and ordering food from your phone is the norm, you're probably not fazed by ordering on digital menus that update constantly. Since 2018, McDonald's has been ...

From the colors and fonts to where prices are placed, restaurant menus are carefully engineered to guide your eyes and your wallet. These subtle design and pricing tricks tap into human psychology, ...

Vijay Sukumar has been very busy lately. KFC's chief food innovation officer has been charged with making his chain’s menu more relevant to younger consumers – no small feat for a 70-plus-year-old ...