A 30-year professional shares the story that changed his approach to life insurance sales and a script to overcome the top objection. This week’s Stay Paid guest, Bill Thurman, is an author, an agency ...

Overcoming objections is often a matter of clarifying communication, which is a two-way interaction. Agents who learn to ask the right questions and listen to how a customer interpret what you said ...

When you are trying to sell a potential customer on your company's products or services, especially in a tough market, you are bound to run up against some roadblocks in your efforts to convert them.