SEER Interactive developer Chris Le announced last week on his blog that he would be leaving Philly for a position at New York City SEO firm Conductor. His departure sparked a lengthy discussion on ...

Seer Interactive says brand-cited AI Overview CTR fell 61% as impressions grew faster than clicks across cited pages.

There is another discussion on women in tech coming up this month. Indeed it’s not. That’s why Seer Interactive, the NoLibs-based marketing agency, is holding an event on Sept. 27 called Women at Work ...

Purpose marketing expert Thomas Kolster scores ads from a breakfast cereal marketer, a candy brand, an environmental group, a jeans seller and more.

Organic click-through rate on Google searches with AI Overviews is rising, breaking a year-long slide. Could click loss be leveling off?

Google’s AI search drops click-through rates for organic search results to 0.4%; Trump’s China tariffs put the squeeze on Temu; and how other brands could pull back ad spend due to tariffs.