Netflix reported its l atest quarterly earnings Tuesday. It’s likely the last report to include a critical piece of data: subscriber numbers. Traditionally, streaming companies have touted how many ...

Churn has long been a challenge in media and entertainment, but recent research highlights its growing impact. Forbes found that 46% of US households canceled a streaming subscription within the last ...

Back around 2015 through early 2018, telcos were very excited about ad tech. They spent billions of dollars betting that they could monetize their rich subscriber data and compete with the walled ...

Disney said it plans to stop reporting subscribers numbers with its quarterly reports, calling the numbers less meaningful to evaluating its business following Netflix move to do the the same. “We are ...

NEW YORK--(BUSINESS WIRE)--DAS42, a leading data consultancy, today announced a new solution, Subscriber Analytics. By bringing together the data experts at DAS42 and the power of Snowflake’s Media ...

Netflix said today it will stop reporting quarterly subscriber numbers starting in 2025, a huge change for the giant streamer whose stock tends to get buffeted up or down (mostly up lately) by those ...

If you run a streaming service and you want Wall Street analysts and investors to stop caring so much about your subscriber numbers, you have a couple of options. You can a) nicely ask the analysts to ...

Netflix crushed Wall Street estimates on Thursday when it reported its first-quarter earnings results, but investors remained unconvinced. Shares fell as much as 9% on Friday as investors focused not ...

For years, subscription businesses relied on a simple growth engine: Spend heavily on direct-to-consumer (DTC) acquisition and watch the subscriber base grow. The model worked well — until it didn’t.

CDG launches Subscriber Service API integration for its customers, enabling real-time data synchronization between the CDG Elements and Calix One platforms. CHAMPAIGN ...