Subway, value menu
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The nationwide rollout includes classic six-inch subs like the BLT and Cold Cut Combo, plus new options like Spicy Pepperoni and Ham & Salami.
The sandwich chain’s Fresh Value Menu offers 15 items and joins McDonald’s and Taco Bell in targeting specific pricing to help drive traffic and improve affordability.
The fast-food sandwich giant has struggled for years to find the right value message. It is now joining a host of chains in