The Interactive Advertising Bureau (IAB) has updated the industry's 25-year-old digital ad agreement terms through a collaboration with brands, agencies, publishers, ad tech, and legal experts. The ...

YouTube appears to have removed the close button from side panel ads. The removal of the button means that mobile ad side panels can no longer be dismissed. YouTube is a fluid platform where changes ...

Google Ads introduces Journey-aware Bidding, Smart Bidding Exploration expansion, and new budget pacing updates for Search, ...

Meta introduces ads in WhatsApp's Updates tab, targeting 1.5 billion daily users. WhatsApp's strategy includes paid subscriptions and promoted channels for businesses. Meta says ads won't appear in ...

YouTube will show fewer livestream ads during purchases and chat spikes, signaling a bigger shift toward automated ad timing.

Right from the time popular messaging app WhatsApp burst onto the scene in 2009, the platform was steadfast on one thing: offering an ad-free experience to its users. A famous 2012 blog post ...

Meta is making a significant change to how we define and report “clicks” in our attribution tools. In the current approach, Meta, like other social platforms, has historically counted a wide range of ...

Samsung’s new feature in the Device Care app can automatically silence apps that spam your notifications with ads.