AUBURN — You may be asking yourself the question, "Why would Auburn University change its logo?" The interlocking "AU" has been a staple since it was first introduced in 1966. Auburn fans love it. No ...

Here, you can download the Pratt Institute Identity Guidelines as a PDF, or request individual identity elements or templates to use in a project. Choose one of the options below to get started. Pratt ...

Generally, the Brandeis logo (complete with the seal and the word “university”) should be used on documents and materials aimed at an external audience. The other variations of the logo can be used ...

Pepsi announced it will be unveiling a new logo and visual identity system for the first time in 14 years. The iconic global brand is set to reveal its new look in North America this fall and globally ...

The Brandeis seal is a source of pride for faculty, staff, students and alumni. As such, it has been given a prominent place in the visual identity system. You can use the seal alone — separate from ...

WASHINGTON — The National Academies of Sciences, Engineering, and Medicine today unveiled a new visual identity system to create a stronger presence for the institution, enable improved digital ...

Kleenex keeps company among the rare brands — like Band-Aid, Tupperware and Thermos — whose names have become generic. Such ubiquity is a double-edged sword: in these cases, awareness is nearly ...

The host city has revealed its full Olympic and Paralympic identity, drawing on California’s rare Superbloom phenomenon to create a flexible, modular system Every host city of the Olympic and ...