Dentsu, Omnicom Media Group, WPP, Disney, Magnite, PubMatic, Hearst, News Corp, Yahoo, Amazon Ads, The Trade Desk, Raptive, ...
A new IAB Tech Lab group is working on ground rules for the very unruly $200 billion programmatic ad market. Godspeed!
IAB Tech Lab has created a new industry body designed to bring together media buyers, media owners, and ad-tech platforms to ...
With digital ads booming, Amazon's scale, AI-driven ad tools and diversified model may give it the edge over The Trade Desk.
Programmatic ads have entered the chat … bots. On Tuesday, PubMatic announced a partnership with Kontext, a platform that uses LLMs to generate relevant ads within AI chatbots. The integration is ...
The programmatic advertising industry is built on speed and automation, with campaigns launching in milliseconds and billions ...
SEOUL, South Korea--(BUSINESS WIRE)--GMO-Z.com TECH KR, Inc. launches "AdAffiliate" on March 19, 2026 — a new non-incentive CPI advertising service that integrates SNS programmatic advertising, DSP, ...
From the Radio World “Who’s Buying What” page: 88.3 WBGO(FM), licensed to Newark, N.J., is the only full-time jazz station in the New York City tri-state area. This fall, it partnered with SoundStack ...
The end of an earnings season can be a great time to discover new stocks and assess how companies are handling the current ...
An estimated 40% of South Africa’s digital programmatic advertising spend is either wasted, compromised or actively funding ...
IAB Tech Lab has created a new industry body designed to bring together media buyers, media owners, and ad-tech platforms to improve transparency and governance across digital advertising.